THE RAIS POP-UP SHOP

UX/UI DESIGN


Embarking on a journey to teach students the ways of entrepreneurship, the Rais Pop-up shop was created. With a travel theme and a wide variety of products the shop was an instant success. I created and designed the site after the look of the original shop; a place where students could makes designs to be sold to other students, alumni, parents, and anyone else interested.

CURRENT FRUSTRATIONS + PERSONAS:

Currently unable to use a credit card at the pop-up shop (thanks KUSSI).

There is no way to formally submit and keep track of artwork submitted to the pop-up shop to be turned into merchandise. (would possibly be cool to have a set of emails to send to keep students up to date and in the loop)

Can’t purchase anything unless you are at the art building at the time of the shop popping up. Not a great way to know when they will be popping up either.

CURRENT STUDENT: BRIAN

Age: 20

Sophomore

Is always sleep deprived, working on projects, drinking coffee, eating or a combination of them all. Is interested in building portfolio pieces early so they can start applying for internships right away.

GOALS:

Wants to have a way to submit work to be reviewed and turned into merch to be sold online. Easily find out when the shop will be popped up to discuss submission options with staff.

NON-STUDENT: KATE

Age: 30

Parent of one

Works a full time job and has a small family started. With the busyness of her new child she doesn’t have enough time to return to her alma mater to show her support at gallery openings and events.

GOALS:

Wants to be able to purchase products without having to be present in Sharadin and be able to access the shop when it is most convenient to her instead of working around the pop-up shops schedule.

SHOP-WORKER: ABBY

Age: 21

Senior

Wants to build up their business skills before going off into the real world. She is jumping right in by joining the pop-up shop team. Along with that, she is very willing to learn but needs a little guidance. A big downside is she has a very busy schedule and relies on calendar to keep track of it all.

GOALS:

Needs an easy to navigate website so they can update it themselves when different stock comes in and keep track of who is submitting work for sale.

CURRENT STUDENT: DREW

Age: 22

Senior

Always on the go and working on last minute tweaks for his projects; Drew misses a lot of events happening in Sharadin. He wants to have cool stuff to take with him after he graduates but he’s never around when the pop-up shop is and if he is, he doesn’t have cash.

GOALS:

Drew wants to be able to purchase products before graduation despite not being able to go to any events and he wants to do so with a credit card.

RED ROUTES:

Red routes were created based on the needs of the personas. These were kept in mind throughout the entire design process. The red routes are listed below and organized by which individual they pertain to.

BRIAN:

Submit work quickly
Identify when the shop will be open

KATE:

Browse through the shop
Purchase merchandise without being present

ABBY:

Access to a compiled list of submitted work
Update the website with new merchandise

DREW:

Purchase merchandise with credit card

SITEMAP:

I created a sitemap of where items should be located on the website. This is not the final configuration. After creating wireframes, tweaks to the layout were executed.

WIREFRAMES:

After creating the sitemap I worked to create wireframes in Balsamiq. There are three screen sizes: phone, tablet, and computer. I then used these wireframes to make the final designs. Below is a selection of the wireframes from each screen size.

DESIGNS:

below are the final designs of this project. Based on the device (ex. mobile, tablet, desktop) you are on you will see a different version of the design. These are working mock-ups, please feel free to explore and click through the design.

For Educational Purposes Only